Kenneth Caplan and Associates Limited
Kenneth Caplan and Associates Limited is one of Canada's leading
brand image marketing consultants serving corporate and public
sector clients.
Our municipal marketing experience includes brand development and
business attraction programs on behalf of North Bay, Thunder Bay,
Blind River, Haliburton, Wasaga Beach, Dundas, York Region, Parry
Sound, Mississauga and Toronto, to mention only a few.
The company's corporate projects and campaigns include brand
development of TD Bank's Green Machine, investor communications
and annual reports for Harlequin Enterprises, branding of the
Canadian Cancer Society, the launch of Fonorola, and image
marketing and design for Four Seasons Hotels, as examples.
Teamed with Arthur Andersen LLP, we have recently developed an
international marketing package to promote the manufacturing
sector of the Greater Toronto Area.
Under the umbrella of our image management services, Kenneth
Caplan and Associates Limited provides market research, strategic
planning, communications design and brand marketing resources.
A recipient of awards in Canada and the US, including EDAC, EDCO
and AEDC awards, Kenneth Caplan and Associates Limited has
created and implemented marketing strategies for towns, cities
and regions, that have enabled our clients to better define their
'unique selling positions', leverage their market prospecting,
and improve their 'compete-to-win' ratios.
Kenneth Caplan and Associates Limited offers national and
international marketing outreach with marketing supplements,
which we publish in partnership with leading business magazines
such as self-financing The Globe and Mail - Report on Business,
National Post Business, and Fortune Magazine. We have produced
marketing supplements on behalf of the Town of Markham, the City
of Mississauga, the City of North Bay and the Town of Richmond
Hill, among others. We are currently developing a special
supplement as a joint venture between the Greater Toronto
Marketing Alliance and the Toronto 2008 Olympic Bid, which will
appear in Fortune Magazine, Spring 2001.
Through Spafax Canada, Kenneth Caplan and Assoicates Limited
represents Air Canada's in-flight media products, including
EnRout magazine, in-flight video, radio and ticket jackets, to
Ontario municipalities.
Together with a network of contacts in Canada, the US and
overseas, Kenneth Caplan and Associates Limited is able to offer
the widest range of resources for local, national and
international marketing.
Company Details
Year Established:
1971
Total Sales ($CDN):
$1 - $100,000
Number of Employees:
4
Company Information
Kenneth Caplan
Title:
Manager
Area of Responsibility:
Management Executive
Services
Graphic Design